Content Writer & Digital Marketing Executive

We are looking for a creative and result-oriented Content Writer & Digital Marketing Executive to create engaging content and support our digital marketing activities. The role involves managing social media content, website content, product descriptions, campaigns, and other digital marketing initiatives to strengthen our online presence and customer engagement.
Job Type Full-Time
Location Kolenchery, Ernakulam, Kerala
Salary Competitive Salary
Experience 1–3 years
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Description

We are looking for a creative and result-oriented Content Writer & Digital Marketing Executive to develop engaging content and execute digital marketing strategies that strengthen our brand presence and drive online sales. The ideal candidate should have excellent writing skills, a strong understanding of SEO and digital marketing, and the ability to create compelling content for websites, blogs, social media, email campaigns, and e-commerce platforms. Candidates with experience in the healthcare, dental, medical device, or e-commerce industry will be preferred.

Responsibilities

Website Content

  • Create and update website content.
  • Write product descriptions.
  • Publish blogs and articles.
  • Create landing page content.
  • Maintain website content quality.

SEO

  • Keyword research.
  • On-page SEO.
  • Meta titles and descriptions.
  • Image ALT tags.
  • SEO content optimization.

Social Media

  • Content planning.
  • Caption writing.
  • Social media scheduling.
  • Community engagement.
  • Campaign planning.

Digital Marketing

  • Google Ads.
  • Facebook Ads.
  • Instagram Ads.
  • LinkedIn marketing.
  • Campaign optimization.

Email Marketing

  • Newsletters.
  • Promotional emails.
  • Product launch campaigns.

Analytics

  • Website analytics.
  • Social media analytics.
  • Campaign performance reporting.

Marketing Coordination

  • Coordinate with Creative Designer.
  • Coordinate with Sales team.
  • Plan marketing campaigns.

Qualifications

Preferred Qualifications

  • Bachelor's degree in Marketing, English, Journalism, Mass Communication, Digital Marketing, or a related field.
  • 1–3 years of experience in content writing and digital marketing.
  • Excellent English writing and communication skills.
  • Knowledge of SEO, Google Ads, Meta Ads, email marketing, and Google Analytics.
  • Familiarity with WordPress, Canva, or similar digital marketing tools is an added advantage.
  • Candidates with a background or experience in Dentistry (BDS/MDS), Dental Technology, Life Sciences, Pharmacy, Healthcare, or Medical Devices will be preferred for technical content creation.

Interested candidates may send their updated CV to hr@amphilora.com or 9037771604